2dddb38a 368b 4c10 afff b433d382a2fd layered


Fully hosted international communications app.

Tesco wanted to extend the reach of its international calling card, sold to customers throughout its UK stores.

Converting the calling card into a native app was the natural choice, giving their customers both flexibility and convenience.

Tesco chose Wavecrest to build a custom solution on our CREATE app platform.

Image 45 png

The app allows customers to make international calls via local access numbers, WiFi and mobile data at very low rates (from 1p per minute). 

In addition, the app offers incentivised referrals, free SMS worldwide, and even allows users to earn Clubcard points when they add credit.

Image 31 png

The Mobile Airtime Recharge feature is designed to ensure friends and family spread across the globe stay connected. 

With just a couple of taps, users can add credit, mobile data or minutes bundles to their loved ones PAYG mobile phone, anywhere in the world. The service is simple to use and reliable.

Getty Images 1223243645 hero

Mar 30 2023

Empowering Retailers to Tap into the Growing Diaspora Market with Wavecrest's App & Web Solutions

As a retailer, catering to the needs of migrant diasporas presents a unique and lucrative opportunity.

CREATE App Platform

The Tesco International Calling App is built and managed by Wavecrest, using our CREATE app platform. The platform includes a white-label communications app and other pre-built components.

The app also integrates with Wavecrest’s CONNECT platform, which delivers global voice, SMS and airtime recharge services with high levels of quality and reliability.

Tesco devices

News & Events

Getty Images 901670402 hero


Apr 24 2023

Connecting Diaspora Communities: How Paid OTT Calling Services Are Bridging the Gap

Explore how paid OTT calling services, like Tesco International Calling, White International Calling and Planet Talk, are playing a pivotal role in connecting diaspora communities and reshaping the way they communicate.

7cac8427 0ad3 4a77 abd5 214b31959c8e layered


Apr 5 2023

Creating Excellence in Customer Service

Is Customer Service a thing of the past? At Wavecrest we don’t think so, in fact we believe Customer Service is alive and kicking. Click to find out more

Image 47 png


Mar 31 2023

Debunking the Myth: Yes, the Paid International Voice Market is Still Alive and Thriving

Explore the reasons why the paid international voice market is still alive and thriving, and we'll shed light on its size and significance in terms of revenue.

Get in touch